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K. Sumithra
Affiliation :
Research Scholar, PG and Research Department of Commerce, Rajah Serfoji Govt. College (Autonomous), (Affiliated to Bharathidasan University)Thanjavur, Tamilnadu, India,
Author Id :
0000090822
S.No
Article Id
Paper Title
Authors
Year
Journal
1
IJM_11_11_395
A STUDY ON SALES PROMOTIONAL ACTIVITIES ADOPTED BY THE FAST-MOVING CONSUMER GOODS (FMCG) COMPANIES WITH SPECIAL REFERENCE TO THANJAVUR AND TIRUCHIRAPPALLI DISTRICTS
K. Sumithra
;
Dr.R.Swaminathan
2020
INTERNATIONAL JOURNAL OF MANAGEMENT (IJM)
2
IJM_11_12_427
ANALYSIS OF OVERALL SATISFACTION OF THE CUSTOMERS TOWARDS SALES PROMOTION ON CONSUMER PREFERENCE IN THE FMCG MARKET
K. Sumithra
;
Dr.R. Swaminathan
2020
INTERNATIONAL JOURNAL OF MANAGEMENT (IJM)
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Call For Paper November - 2023
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