Article Id - IJM_11_11_139, Pages : 1461-1471, Date of Publication : 27, November 2020
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Scopedatabase Link : https://sdbindex.com/Document/document_search?title=ANTECEDENTS OF CUSTOMER SATISFACTION: A STUDY OF E-COMMERCE LOGISTICS PROVIDERS&type=1
Abstract
This paper basically deals with the factors pertaining to logistics of ecommerce that affect the customer satisfaction level. Ecommerce has evolved a lot in the past decade or so, hence it is imperative to study the factors affecting the online customers satisfaction level from logistics perspective. Respondents were questioned on factors such as Delivery Service, Reverse Logistics, Service Recovery, Customer Service and Emerging Technologies. Amongst all the factors involved, only Emerging Technologies is insignificant in causing the satisfaction amongst the online customers.
Keywords
Logistics, E-Commerce, Customers Satisfaction, Customer Service
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References
[1] Guo, X., Ling, K. C., & Liu, M. (2012). Evaluating factors influencing consumer satisfaction towards online shopping in China. Asian Social Science, 8(13), 40.
[2] Liu, X., The, M., Gao, F., & Xie, P. (2008). An empirical study of online shopping customer satisfaction in China: a holistic perspective. International Journal of Retail & Distribution Management.
[3] Robinson, A. (2018). Reverse Logistics in E-commerce: A Framework to Set up A Program for your Online Store.
[4] Schwartz, B. (2000). Reverse logistics strengthens supply chains. Transportation & distribution, 41(5), 95-95.
[5] Rajendran, S. D., Wahab, S. N., Ling, Y. W., & Yun, L. S. (2018). Tthe Impactt of Logistics Services On tthe E-Shoppers’ Satisfaction. International Journal of Supply Chain Management, 7(5), 461-469.
[6] Shah Alam, S., & Mohd Yasin, N. (2010). What factors influence online brand trust: evidence from online tickets buyers in Malaysia. Journal of theoretical and applied electronic commerce research, 5(3), 78-89.
[7] Rogers, D. S., & Tibben-Lembke, R. S. (1999). Going backwards: reverse logistics trends and practices (Vol. 2). Pittsburgh, PA: Reverse Logistics Executive Council.
[8] Wang, W., Liu, Y., & Wei, Y. (2013). Research on management strategies of reverse logistics in e-commerce environments. In LISS 2012 (pp. 321-326). Springer, Berlin, Heidelberg.
[9] Ramli, N. (2015). The art of customer service techniques.
[10] Soares, R. R., & Proença, J. F. (2015). Does Service Failure Context Matter? Customers’ Response to Service Recovery. Journal of Marketing Research and Case Studies, 2015.
[11] Vegiayan, K., Ming, C., & Harun, M. L. (2013). Online shopping and customer satisfaction in Malaysia. International Journal of Marketing Practices, 1(1), 43-51.
[12] Mukhopadhyay, S. K., & Setoputro, R. (2004). Reverse logistics in e‐business. International Journal of Physical Distribution & Logistics Management.
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International Journal of Management (IJM) is an open-access, peer-reviewed international online and print journal published by IAEME Publication. The journal is dedicated to fostering an intellectual platform for high-quality research that covers all aspects of the management field.
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